With the conference Thursday, Dec. 9, it was concluded the series of events dedicated to the interchange between Dutch architecture and architecture Italian. To close the initiative has been a columnist, David Keuning and a landscape architect / urban planner Cor Geluk . During the first operation, conducted by David Keuning was tackled a subject so-called "cross" on a channel of communication for architecture can be a fundamental means. This is the magazine "Mark", published by the same Keuning. Founded in 2005, the magazine covers topics that relate to issues of architecture and interior design . During these five years, the magazine were also published 16 projects submitted by Italian Keuning with a quick succession of images. Among these projects are only two famous architects-Zaha Hadid and Massimiliano Fuksas, "says the speaker," others are less known, more niche, but very interesting for us. "
" In any case, "says Keuning," we were surprised that in five years only 16 projects have been published in Italian. "There are two cases according
the publisher of this gap: first, the lack of publishers, sources of assistance that could indicate architectural interest in Italy and, second, poor or ineffective given by the Italians of their works to the magazine. short, accountability is the publishers that to architects. But to try to improve the situation, concludes his Keuning interevento proposing some key points to better communicate to the public on its project: First you need to think about which media is better to put the project (local magazine, journal .. ) and what type of target face, we must then proceed to send a report in light style, with important data and photographs of excellent quality, it is essential not to the exclusivity and not expect at all costs to launch a scoop and Finally, you must use all the media you have available. From publishing
planning, the word goes to Cor Geluk : his speech opens with an unusual tribute to the Italians, appreciated by the draftsman had sent to the Dutch how to live well, enjoying the little everyday joys. The action then turns on an issue far more seriously, the Netherlands: country built below sea level, the Netherlands has always forced its inhabitants to have to adapt to its territorial and develop in them a great sense of 'organization and inspired many artists, including Mondrian.
After this introduction, explaining some Geluk proceeds on projects. The first relates to the revaluation of an area previously used for military exercises: in doing so, his
team decided to concentrate in smaller areas of land and create underground car parks with the intent to leave the most space to nature. Interesting in this project, the involvement of customers: all future residents, in fact, decided, with the assistance of architects, such as building his house, with the only constraint of having to ask your future neighbors and the approval of the project. "With this in mind we have made to converge to the wishes of the people in the architecture," says Geluk then outlining a plan for a park at the entrance to the highway that connects Amsterdam to Paris: "to achieve it, we had to think about the move ' Highway below ground was a challenge for us, but we did. " Finally, Geluk illustrates the 'last project for the Philips headquarters in Eindhoven, built as a kind of campus with open spaces, several meeting rooms and a huge parking area with walls covered with plants. "A place with a mark socially interesting" says Geluk, "with areas that facilitate the meeting and which are completely surrounded by nature."
Again, as in many other projects described
during the five lectures, nature becomes an integral part of Dutch architecture, unique element that the architect, in Holland, can not and does not want to ignore. The exchange Italy-Holland and it was concluded, but the load of stimuli that has left behind, the wealth of ideas from which to draw new ideas, is certainly not to be underestimated, but to get the best, holding to account, with care, just like the "postcards from Holland."
Interview with Cor Geluk and David Keuning
To see the video of the evening, go to the following link
http://www.youtube.com/user/Ordinevarese?feature = mhum
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